OLED Brand Identity

Since commercializing large-sized OLED displays in 2013, LG Display has expanded customer experiences across TVs, IT devices, mobile products, and automotive applications by reproducing the light and colors of nature.

To meet the demands of a rapidly changing world and rising customer expectations, LG Display continuously reflects from the customer’s perspective and looks toward the future.

The vision of LG Display OLED is to make communication between people and devices more natural and meaningful through OLED’s outstanding image quality and flexible form factors.

Through this commitment, LG Display will continue to stand with you, empowering you to unlock and expand your limitless potential.

Enabling Possibilities

LG Display, the pioneer that ushered in the world’s first OLED era, has continually set the standard for display evolution through relentless innovation.

Our industry-leading brightness, pure image fidelity,
and ultra-fast response time stem from an uncompromising commitment to the true essence of light.

With a Tandem structure that precisely stacks the R, G, and B light sources, we are redefining the benchmarks of brightness and clarity.

To deliver deeper immersion, empower creative expression,
and elevate the thrill of victory, OLED will once again lead the next wave of evolution.

A new name and a new vision will define the standard for the future.

As lifestyles diversify, OLED must evolve in equally diverse ways. From laptops and tablets to automotive displays and wearable devices, LG Display’s OLED will continue to expand and differentiate across everyday experiences.

To support long working hours and immersive creative workflows, and to enable safer and more engaging in-vehicle experiences, LG Display has pioneered the world’s first Tandem structure-delivering next-generation OLED that is brighter, stronger, more flexible, and more power-efficient.

With a name designed to bring innovation directly into everyday life, LG Display is poised to lead the next chapter of OLED evolution once again.